Eastern Philosophy Eau de Parfum

Masterminded 'To Summer's' Eastern Philosophy perfume, blending innovative packaging design with a captivating digital narrative to enrich brand engagement.
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To Summer
2021
Branding
 / 
Signage
 / 
Packaging
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Leading the 'To Summer' Eastern Philosophy Eau de Parfum project,I orchestrated an all-encompassing design scheme integrating visualidentity, packaging, photography concept, and digital promotion.

Our design tells an intimate story of self-expression, informed by anoriental philosophical journey, enriching the brand's essence anddeeply connecting with our audience.